How an emerging HealthTech Company created a better-informed business strategy
The challenge: Emerging HealthTech struggling with competitive intelligence and…
How a Top-10 Pharma got ahead of the competition and developed TA-targeted patient solutions.
The challenge: How do we address patients’ unmet needs? A Top-10 Pharmaceutical…
Big Data and AI: how to do it right
Data has been described many times as “the new oil” but this statement doesn’t…
Privacy concerns in a digital healthcare space
In the era of social media platforms and AI technology, digital healthcare is…
How increased use of Digital is expected to improve healthcare delivery
Healthcare is rapidly changing and this typically means that innovation is at…
A view of Digital Health in EU
Generally speaking, EMA focuses on innovation across the product development…
The curious case of biosimilar launches in the US
The Biologics Price Competition and Innovation Act (BPCI Act) of 2009 provided…
Treatment paradigm analysis in haematology
LucidQuest was asked to support a haematology brand team of a large…
COVID-19 and the search for a vaccine
COVID-19 is an infectious disease which is caused by a recently discovered…
Some thoughts on the exciting times ahead for AIDS / HIV treatment
Despite >37m people currently living with #HIV, the significant progress…
Research in sales force benchmarking
LucidQuest was asked to support a large-size pharmaceutical company, with key…
How to "spy" on your competitors online (45 tools)!!
Everyone (or almost everyone...) is now online...